Clik here to view.
3 Tips to Help Your Business Tweets Stand Out In a Crowd
Some rights reserved by mikebaird - http://www.flickr.com/photos/mikebaird Last month, a bizarre turn of events led to me getting interviewed on the CBC about Twitter. (Speaking of which, you can...
View ArticleClik here to view.
How to Find the Content Goldmine in Your Own Backyard
Some rights reserved by Cavin - http://www.flickr.com/photos/-cavin-/ One of the biggest challenges companies face when they decide to produce original promotional content is… how? Not in terms of...
View ArticleClik here to view.
Steve Jobs, Hurricane Irene and the Secrets of Better Website Traffic
Last week, the world was on fire with amazing news. Earthquakes in Virginia!!! Steve Jobs retires!!! Hurricane Irene is coming!!! HURRICANE IRENE IS HERE!!! And while the general public obsessed over...
View ArticleClik here to view.
Does Facebook Reward Brands That Are More Romantic?
Some rights resesrved by englishsnow - http://www.flickr.com/photos/tylerburrus/ (Looking for “Is Google Rewarding People Who ‘Buy’ Friends?” Click here.) In a recent column titled “How Brands Should...
View ArticleClik here to view.
6 Questions You Should Ask Before You Send Your Next Tweet
Some rights reserved by albertogp123 - http://www.flickr.com/photos/albertogp123/ Did you just find another link you can’t wait to share on Twitter? Do you have a product you think your Facebook fans...
View ArticleClik here to view.
Putting Tweets in Your Customers’ Mouths… Er, Mice
Some rights reserved by Andrew Huff (http://www.flickr.com/photos/deadhorse/) “I love Brand X!” If you were the CMO at Brand X, wouldn’t you love to see a steady stream of that exact sentiment being...
View ArticleClik here to view.
How Can Online Media Boost Your Offline Sales?
Earlier this week, we stumbled across this Facebook ad from Waldorf Ford and Dodge, a car dealership in Maryland that’s using Facebook and YouTube to attract new customers. But they’re not just using...
View ArticleClik here to view.
A Different Way to Think About WHY You Use Social Media
Some rights reserved by Terri (I.hope.you.dance) - http://www.flickr.com/photos/tbeitz/ Maybe your sales are up. Maybe you have a few new Facebook fans or YouTube subscribers. Maybe people are...
View ArticleClik here to view.
Starting Somewhere: 10 Baby Steps to Launching Your Social Media Presence
Some rights reserved by pudgeefeet Maybe you can list a dozen reasons why your company should do more inbound marketing. But even though you know you should take action, you may still be paralyzed by...
View ArticleClik here to view.
3 Reasons Inbound Marketing is Critical for Nonprofits
Some rights reserved by CCAC North Library (http://www.flickr.com/photos/ccacnorthlib/) Last night I attended an event with 40 or so other marketers put on by the American Marketing Association of...
View ArticleClik here to view.
3 Little Things to Get Right in Social Marketing
Some rights reserved by Orin Zebest At Abstract Edge, we study all kinds of social marketing campaigns — from companies, non-profits, artists and more. While we’ve seen campaigns big and small, cast...
View ArticleClik here to view.
Why Isn’t Your Website Generating Leads?
Your business lives and dies by the number of qualified leads (or potential customers) you can find. Is your business already generating enough leads? If you’re anything like most of the business...
View ArticleClik here to view.
Your Mother Was Right About Facebook
No, not that time she insisted you should be paranoid about tagging photos of yourself at “all the wrong parties,” or how you should never let strangers know that you aren’t home. (Although, hey, be...
View ArticleClik here to view.
King Kong vs. Content Marketing
Some rights reserved by Peter Kaminski (http://www.flickr.com/photos/peterkaminski/) Let’s say you’re driving to the mall and, while you’re stopped at a red light, something bright and colorful catches...
View ArticleClik here to view.
8 Ways To Convince Your Boss To Invest In Content Marketing
This post, slightly adapted, was first published on the blog of the American Marketing Association of Baltimore. Many of our readers are marketing professionals. As a professional, you’re likely at the...
View ArticleClik here to view.
Is Your Advertising Driving Away Potential Customers?
One of the dangers of inbound marketing is that it can drive people away from your brand just as easily as it can attract them to you. How? Easy. 1) Use demographic data to determine who your target...
View ArticleClik here to view.
5 Weird Ways to Boost Your Social Media Presence
Keeping up with the Joneses is never easy — especially if the Joneses can outwork you, outspend you, and shout louder than you can. And if you’re vying for attention in a crowded online market, things...
View ArticleClik here to view.
20% Say Facebook Influenced Purchase Decision
Update: You’ve got to love statistics. Now, it seems, that Edison Research has come out with a study which directly contradicts the links I pointed to below. This new study claims that there’s been a...
View ArticleClik here to view.
Does Your Business Really Need a Flying Elephant?
Illustration by Dwight K. Schrute - http://www.flickr.com/photos/ibadatqayyum/ Let’s say a team of top scientists, who’ve been dedicated to the creation of the world’s most amazing new technology for...
View ArticleClik here to view.
What Can You Do For Me?
Your audience rarely wants to "learn more about you" … they want you to "learn more about them" — Alan See (@AlanSee) March 29, 2014 Exactly. Related Posts:5 Ways Your Branded Facebook Page Could Be...
View Article
